A Message from the Heart

We love our clients. And we love referrals! In fact, a referral is one of the best compliments we can receive. Most of all, we love celebrating the success of activities that promote our clients’ businesses. Some highlights of what we’ve been up to recently: • Secured a live television news interview for an author-psychologist-coach…

Feeling Uneasy? Do a Good Deed on Monday.

Grief. Strife. Discord. Anxiety. Fear. Who could have imagined that we would be here? “Unprecedented” became the word of 2020 with a pandemic, job loss, businesses closing, civil unrest, fires and floods, a contentious campaign for the U.S. presidency. The new year began with a focus on “hope,” yet 2021 has begun with a deadly…

COVID-19 Lessons in Communications

In a recent discussion about professional communications, someone asked me what I’ve learned from the coronavirus pandemic. I readily answered with this: Leaders must be truthful, and we need to rely on experts to address crisis situations.  Of course, those aren’t new lessons, but they have been strongly reinforced since the pandemic began to unfold…

Holiday Hints for Your People

Ready or not, here they come! The holidays are upon us.  For some that is welcomed relief from a difficult year. The end of 2020 is finally in sight. For others, the holidays bring even more stress to end a really stressful year. This year’s holiday concerns are worsened by job loss or insecurity, illness…

We have news!

In addition to our core services in marketing, communications and management, we are moving into the Fall season with a cornucopia of opportunities to help you make – or continue – your pandemic pivot and move forward. With less than three months remaining in 2020 – a year full of changes and challenge — we…

Do You Know What We’ve Been Up to Lately?

We’ve been busy!  Recent and current projects we’ve undertaken for the variety of clients we enjoy serving include: Developed a process for a nonprofit hospital to rebrand several service lines, to better align the clinical services with what the patient wants. Helped a small business make a pandemic pivot, refreshing web content and developing a digital media strategy to target an…

Tips to Boost Your Creativity

Who doesn’t need a creativity boost? The day I wrote this article I walked one of my neighborhood routes early in the morning – but I walked in the reverse direction. Over the weekend I picked up a paintbrush for the first time in decades and dabbled in some acrylics on paper. We all get…

Tips for Marketing

Timely Tips for Marketing in the Pandemic and Beyond

NEW: A Webinar + 1:1 Coaching!  What are the new considerations for marketing your business in the time of this pandemic? What should you be planning for your marketing efforts going forward? We’re about four months into a pandemic that has turned our world upside-down. Unemployment has hit new levels due to pandemic-related layoffs.  Some small…