“Resilience is the psychological quality that allows some people to be knocked down by the adversities of life and come back at least as strong as before. Rather than letting difficulties, traumatic events, or failure overcome them and drain their resolve, highly resilient people find a way to change course, emotionally heal, and continue moving toward their goals.”
–Psychology Today
If you’re feeling overwhelmed, you’re not alone. In the last few weeks we’ve experienced unprecedented change and challenge. The impact is still unfolding. Whether you are a small business owner, an employee of a large organization or an individual facing a layoff, you are likely afraid. You may be paralyzed with fear.
Now is not the time to stand still, however. The sooner you can begin to move forward, the sooner you will find some momentum to move through all this change.
My own experience in managing change and communicating change spans quite a few years in several prestigious organizations.
Some of the changes were positive for the organizations where I worked – the advent of patient self-referral at a formerly physician referral-only hospital, construction of new buildings, implementation of new branding and marketing campaigns, creation of new services and new service locations.
Some of the changes were daunting – budget crises, accusations of impropriety, medical error, labor strikes, data breaches, employee layoffs.
And some of the changes were personal – recruitment to a new role in another state, expected and unexpected changes in leadership, abusive management, layoffs and starting my own consulting business.
All of these changes were complicated. They required careful consideration for what the “new normal” could and did look like. At best, there was opportunity to communicate thoughtfully with key stakeholders, and leadership teams considered options for how to move forward.
Yet the global pandemic now under way is like nothing we have ever experienced. Businesses and families had virtually no time to prepare. Many are uncertain now about how to move forward.
That’s why The Activ Consulting Group has made our own pandemic pivot. We are expanding our services beyond our marketing, communications and management practice to help organizations and individuals find a path forward.
You may be looking for a path forward for your business or for yourself. And you may know friends, family, associates who are looking for a path forward for their business or for themselves. Please share this article with them.
Here’s how we can help.
For small businesses, non-profits and other organizations: We can help you rethink your products, services, business plans and marketing strategies. We can strategize with you on customer or donor loyalty practices and employee engagement. Together, we will create your plan, your path forward.
For individuals: You may be facing a layoff or a need to refocus your skills, your talents, your personal goals. We can help you rethink your positioning and create a plan to move forward.
Join us for our webinar “How to Pivot and Move Forward NOW,” a complimentary 1:1 consultation and our six-part series to create your roadmap. We’re ready to be your thought partner. Visit https://www.activcg.com/coaching and stay safe.